Beyond product placement

  • Graeme Edgeler,

    A fascinating NY Times article about how the Bill and Melinda Gates Foundation has been using "message placement" to spread their messages on H.I.V. prevention, surgical safety and the spread of infectious diseases, along with other public health initiatives.

    Hat-tip: TV Tattle

    Wellington, New Zealand • Since Nov 2006 • 3215 posts Report

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