I realise the figure of 1.2% comes from the report. but it does seem to be too high by an order of magnitude. A 2008 study of New Zealand Passport holders has a figure of 1:6,364 and that figure is said to seem high.

At least you don't have to sign in with 'real me' I guess.

Another minor quibble with AllTracks is that the links to the playlists are blind, in that there is no indication wether you are headed to youtube, spotify or bandcamp.
Indeed, for first time users there is no indication you are being taken to a third-party site at all.