Hard News by Russell Brown

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Hard News: Budget 2018: The broadcasting shambles

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  • Ian Dalziel, in reply to Russell Brown,

    I do tend to think the way to reach kids these days is online and interactive.

    Then how do they ‘grow’ kids into becoming adult radio listeners ?
    - surely then the medium’s audience dwindle, if no new ears are added, how much harder will it be to compete for them when they hit ‘Wireless’ age?
    Radio listening is largely a habituated choice, I’d have thought…

    Christchurch • Since Dec 2006 • 7893 posts Report Reply

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